Paid Discovery Call Pricing Guide

Discovery becomes billable strategy work when it produces useful requirements, recommendations, technical direction or a clearer project scope. The fee should reflect more than the time spent on the call.

Include the work around the meeting

Add preparation, research, note cleanup and follow-up time to the meeting itself. Apply the internal rate you need the business to earn rather than treating discovery as free sales labor.

Decide whether to offer a project credit

A partial credit can reduce buying friction when a client proceeds to a larger engagement while preserving the value of the discovery deliverable for clients who stop there.